Monthly Archives: May 2008 |
What is SEO Defense? SEO defense is just that, defending your position against the competition. How is this done?, by focusing on metrics based on quality and refinement rather than quantity and volume.
All you need is one page and one solid link to potentially create relevance, aside from that, it is the competition for the [...]
Everybody loves it on top (of search engines that is). Let’s face it, there is a reason why we obsess over our rankings, because we know that the more positions we occupy for our main keywords, the more your business we receive.
For the past 2 1/2 years, SEO Design Solutions has been humbly pursuing the [...]
There is something to be said about choosing a champion or flagship page for SEO to lead the charge for your main keywords for search engine optimization.
Choosing the right keywords is paramount to achieving the proper launch velocity for your search engine optimization campaign. Internal linking, content and off page SEO must work together [...]
Say you wanted to rank for the word “marketing” for example, what is the first thing you would do to optimize such a broad phrase?
In case you thought it was entirely out of the question (aside from budgetary constraints for human resource), I would like to share a very profound algorithmic principle (simplified by a [...]
Are you making the most of each page? Each page is a landing page in your site that can encourage visitors to take action, delve deeper and evaluate your value proposition or convert into a long-term loyal repeat customers.
Ensuring that each page in your site serves as a landing page or target for a specific [...]
Just as Rome was not built in a day, the best SEO strategies take time to mature.
SEO is not always about the optimization of “tip of the iceberg results”, refinements to site structure or tweaks to the content. A true search engine optimization strategy requires analysis beyond the narrow chronology of (short term) events to [...]
Who you link to matters! A great deal can be said about your site by observing the company you keep. Linking by affinity can augment or impede search engine positioning.
Although search engines are essentially transparent in their functions, your site however is not. In addition to who links to you, were you aware that forward-linking [...]
Nothing like going back to search engine optimization basics, there are no secrets in SEO, just overlapping processes which yield favorable results when combined or on the contrary hinder other processes from maturing to optimal efficiency.
The rule of thumb is, using solid fundamentals such as optimizing your site architecture, writing impeccable content and using strategic [...]
If you are involved with Marketing Products and Services Online, thinking like a big fish is vital for breaking free of the constrictions of the traditional marketing (food chain) and skipping to the front of the line.
Are you thinking like a big fish in a small pond or a small fish in the ocean? Are [...]
What do Newton’s Law of Physics and link building and SEO have in common?
Perhaps more than one might think. For those of us in the SEO profession, sometimes getting the point across to clients about the importance of relevance and link velocity (the rate in which you acquire or lose links) is like trying to [...]
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