When you are searching for SEO companies to assist you in achieving better rankings for your Web site, make sure you do your due diligence as far as comparison shopping. It is wise to interview around three to five companies before you make your decision. As SEO campaigns are often costly, don’t be rushed with [...]
When we mention SEO copywriting, many business owners scramble to whip out 10 paragraphs of copy that is stuffed with 50 keywords. As many mothers across America would say, “You’re impatience will soon catch up with you.” Well, maybe it won’t catch up with you. But, as far as SEO is concerned, it won’t take [...]
Many companies realize the importance of having a blog installed on their site, but they don’t understand what the importance is. As a consequence, many blogs across the country are sadly being abandoned and neglected through no fault of their own. There are wonderful blogs out there just waiting for a loving author to give [...]
This blog post tops off my four-part “Now What?” series that has covered three critical components to sales conversions after SEO and increased traffic trends have been achieved: Call-to-action, sleek design and killer sales copy. In the last post I wrote about writing good sales copy. The main thing to take away is that good [...]
This blog post is continued from my last post, “I Have Call-to-Action…Now What?” In that post, we discussed how SEO and a great call-to-action don’t do much to convert sales unless you also have a clean, sleek and intuitive design to match it. The main thing to take away from that post: don’t make your [...]
This blog is continued from my last blog, “I Have Traffic…Now What?” In that blog, we discussed that SEO was only half the battle of Internet marketing. Now that you have traffic, you need conversions. And the only way to get conversions is to optimize your site for sales. We talked about the importance of [...]
Many people who enlist for SEO services are thrilled to see that their traffic numbers are higher than ever before. But then they are quickly puzzled to see that their conversions have not increased, or have increased very little. That is because traffic, or SEO, is only half the battle. You need to make sure [...]
We’ve all heard that content is king, but what kind of kingdom are you giving your people? The average marketer will run a totalitarianism kingdom, in which all content focuses around a particular product or company. “Shamefully self promoting” is how my SEO co-workers refer to it and nobody appreciates it, or reads it for [...]
SEO copy writing may sound like a techie term, but competent journalists, bloggers and writers alike should not be intimidated. We got this! In fact, whenever possible, convince your techie counterparts to relay the information so that you can type it into pretty and, more importantly, understandable words for your readers. Let’s face it, most [...]
Last week Derek Powazek ruffled a few feathers in the SEO industry with a rant, and as much as I would have like to roast on Derek, I chose to pass on sensationalizing the topic by giving it any regard on the SEO Design Solutions Blog. However, just because I did not “embrace the opportunity”doesn’t [...]
