Link Building Tips to Prevent Google Penalties

in Link Building by Jeffrey_Smith 12 Comments

Here is a simple, but effective SEO tip that leverages the power of related search for link building campaigns. It’s no secret that Google’s search engine algorithms are programmed to identify and potentially penalize overtly excessive or frequent occurrences of inbound anchor text that appear “unnaturally” or en mass.   Simple But Effective Link Building Read More

Leveraging New Landing Pages Using Related Pages

in SEO by Jeffrey_Smith 2 Comments

When search engine rankings for a particular keyword plateau or recede, there are two things most people do (1) freak out or (2) build more links from other websites. However, oftentimes, there is an easier, less complicated solution by leveraging new landing pages and augmenting them with “theme relevant” or related internal pages. Are you Read More

How Could Your Hosting Company Hurt Your Google Rankings?

in SEO Tips by Jeffrey_Smith 4 Comments

Google Rankings are based on finding the “most relevant” websites for keyword searches. Shared Hosting plans have many features – disk space, bandwidth and programming languages supported – that will determine whether your website will interest visitors. Picking the wrong hosting company could sabotage SEO efforts. If your market niche requires text, images and applications Read More

There is No SEO Magic Bullet!

in SEO by Jeffrey_Smith 6 Comments

While I would love to say that there is a definitive SEO Magic Bullet, much to my dismay, and the dismay of millions seeking first page results, there isn’t. There is No SEO Magic Bullet! While SEO is extremely effective for pushing competitors websites aside (as if by magic), what goes on behind the scenes Read More

The Difference Between Keyword and Market Research

in How To Reference Material by Jeffrey_Smith 5 Comments

Sue Bell (CEO of Themezoom) shares powerful insights on how to value a keyword (based on thematic clusters) and how paid and/or organic search values are translated using the Krakken Vertical Online Market Tool. In my 14 years of doing SEO, nothing even remotely compares to the power of the Krakken for literally entering and Read More

Seizing the SEO Window of Opportunity

in SEO Basics by Jeffrey_Smith 4 Comments

There are two common dynamics that can play out when seizing the SEO window of opportunity in your market. You are either  (1) the most relevant / grandfathered search result for that keyword in search engines or (2) trying to bump a page / competitor who is. Authority and The Window of Opportunity Authority transcends Read More

SEO Video about Website Silo Architecture

in SEO Videos by Jeffrey_Smith 12 Comments

Earlier this month, I had the distinct pleasure of meeting up with the Themezoom Revolution (Russell Wright, Sue Bell and Matt DaCruz) during the planning of one of the most sophisticated SEO tools the web has ever witnessed at the ThemeZoom secret labs. This video on Website Silo Architecture is a by product of that Read More

How to SEO Your Website

in How To Reference Material by Jeffrey_Smith 19 Comments

Have you ever wondered how to SEO your website by mapping themed keywords into a silo site architecture? How to Map Keywords in Content Silos Today’s post will provide a very simple method for determining where a keyword fits into the hierarchy of a website and how to integrate it into a theme to create Read More

SEO and Google: Protect Your Business from Failure!

in SEO by Jeffrey_Smith 8 Comments

Google is not making SEO “an easy endeavor” for search engine optimization professionals; who, aside from competition have to wade through the waves, ripples and tides of Google’s increasingly stringent filters and potential algorithmic penalties. What? They changed it again? Such pitfalls (vacillations in search engine rankings) are to be expected, as SEO is based Read More

Google’s Loves Affair With Authority Sites

in SEO Resources by Jeffrey_Smith 11 Comments

In short, Google’s love affair with authority sites is based on the premise of reciprocity, relevance and commercial viability. It’s no secret, that Google’s search engine algorithms are stacked in favor of quality content and authoritative websites. Google’s Love Affair with Authority Sites Protecting the integrity of that love affair can have harsh consequences for Read More

10 Search Engine Optimization Tips

in Search Engine Optimization by Jeffrey_Smith 14 Comments

The underpinnings of SEO are seldom shared in such depth and while there are hundreds of blogs scratching the surface on search engine optimization, today’s post reveals the depths of SEO and the strategies and tactics required to assess, enter and conquer a competitive keyword or market, depending on your resolve, skill-set or budget. 10 Read More

New SEO Tools in Progress

in SEO by Jeffrey_Smith 12 Comments

Here is a sneak peak of the recent collaboration with Themezoom / DWS. Although I briefly hinted at the projects we have percolating in the labs, Russell Wright was courteous enough to record and share this video as Matt Da Cruz and I were discussing some of the new market defining SEO features and functions Read More