SEO (Search Engine Optimization) - Internet Marketing |
Which is more beneficial for business, SEO or Web 2.0 Internet Marketing?
First, the distinction; SEO is all about making your own web property more visible based on keywords and key phrases a potential consumer may use to find offers, products or services.
On the contrary, web 2.0 is based on the premise of using other websites [...]
Just like a healthy diet, having a balanced array if nutritional variety serves the overall goal (which is to create holistic health for all functions of the body). Much in the same way, SEO is a great supplement in addition to off line promotion or traditional marketing mediums.
SEO is often misunderstood by the masses; it [...]
What does your websites traffic tell you? Keyword obsession regardless of SEO or PPC (pay per click) marketing is a cold hard reality for most businesses online. However, is there something else that is more important that is often overlooked?
SEO and PPC are just a means to an end for conversion, not the other way [...]
Say you wanted to rank for the word “marketing” for example, what is the first thing you would do to optimize such a broad phrase?
In case you thought it was entirely out of the question (aside from budgetary constraints for human resource), I would like to share a very profound algorithmic principle (simplified by a [...]
The advantages of using an online marketing company for sales, branding and exposure is self-evident. As traditional off-line markets are embracing online marketing such as SEO, to eagerly promote products and services, the need to refine the sales and fulfillment cycles based on supply and demand is ongoing.
To bridge the gap of demographic disparity, search [...]
Definitions exist for the sake of creating continuity among the collective. You hear the term conversion being thrown around like a rag doll in internet marketing, but what does conversion truly entail. Aside from breaking it down to the point when a consumer clicks the buy now or purchase now button during checkout, things are [...]
Do you have a small business that has to compete with larger corporations who are vying for prime market share on a daily basis? If you said no, then you may need to reconsider your niche. If you said yes, then search engine optimization (SEO) is something worth investigating.
So many options, so little time. Attention diffusion is a reality for the modern consumer. While surfing the web via Stumble Upon, I came across a great video from Seth Godin (a true SEO / marketing guru) who shed some interesting new light on the current state of marketing and how savvy consumers are not [...]
Ranking in the top 10 search results is accomplished frequently through building links from authority sites in conjunction with exceptional on-page factors. By understanding the premise of how and which links pass value, how they impact rankings and just how many are required to achieve the appropriate link velocity to rise in the SERPs, one [...]
Hitting your target in marketing takes more than wishful thinking, it takes research, perspective, patience and aptitude. Knowing who your customers are, where to find them how to speak to them and what makes them tick is what distinguishes those who have a successful online marketing campaign and those who aspire to crack the code [...]
