SEO (Search Engine Optimization)

SEO For Dummies

March 18, 2010 – 9:54 am

If you’ve made it to this page, you’ve probably done at least some preliminary research on SEO. You might have mastered the concept of link flow or the art of content creation. Or, you may merely appreciate the growing importance of SEO in the business world. Either way, there are a two main elements you [...]

By Elizabeth Murphy | Posted in Search Engine Optimization | Also tagged off-page-seo, Search Engine Optimization for Dummies, SEO | Comments (16) | seo

How Semantic Connectivity Affects SEO

February 20, 2010 – 4:11 pm

If you are curious about SEO or ever wondered how search engines really work, then this is an absolute must-read post from Dr. E. Garcia from miislita.com.

Dr. Garcia discuses in great detail, metrics such as “Keywords Co-Occurrence and Semantic Connectivity”.
These are the contextual building blocks search engines utilize in order to assess and rank pages [...]

By Jeffrey Smith | Posted in SEO | Also tagged Global Local and Fractal Co Occurrence, Keword Co Occurrence, Keyword Connectivity, SEO | Comments (8) | seo

On Page SEO: Managing Links in to Links Out!

January 27, 2010 – 3:16 pm

Managing the volume and quality of links in to links out for each page represents a critical metric of internal linking and on page SEO link equity. This alone is a predominant variable in SEO which can either consolidate or diffuse additional layers of optimization and directly impact indexation and / or rankings.
Sculpting link equity [...]

By Jeffrey Smith | Posted in Articles | Also tagged External Linking, Internal Linking, Link Equity, link flow distribution, On Page and Off Page SEO | Comments (11) | seo

SEO Tips for Creating a Strategic Game Plan

November 22, 2009 – 8:38 am

Websites do not optimize themselves; they need SEO, a game plan and tactful execution to overcome savvy competitor’s intent on ranking in the top 3 results for any respective profit-bearing keyword.
As a result, it boils down to which site has (a) the most authority (b) the most relevant content (c) the most relevant on page [...]

By Jeffrey Smith | Posted in SEO Tips | Also tagged Creating an SEO Game Plan, off-page-seo, Planning Your SEO Campaign, Search Engine Optimization Tactics, SEO, SEO Metrics, Strategic SEO Planning, Tactical SEO | Comments (7) | seo

Create Self-Sufficient SEO

August 10, 2009 – 5:38 pm

What started as a topical SEO post on how your website should build it’s own links evolved into a white paper on search engine optimization strategies and optimization tactics. Keep in mind that each piece of the puzzle works in tandem with the next, so the order is irrelevant for context as each facet contains [...]

By Jeffrey Smith | Posted in SEO | Also tagged Internal Linking, Link Building, off-page-seo, RSS Feed Syndication, SEO, SEO Self Sufficiency, Sitemaps and Site Architecture | Comments (10) | seo

Finding the Right Link Velocity to Complement SEO

June 16, 2009 – 12:26 am

Is it better to acquire a spike of links to aid on page SEO, or is it better to apply a drip-down philosophy of stability over time to climb to the top of search engines?
We know that search engines employ an array of advanced mathematical equations to determine if artificial metrics (such as spam or [...]

By Jeffrey Smith | Posted in Link Building | Also tagged Link Building, off-page-seo, SEO, SEO and Link Velocity | Comments (2) | seo

On Page SEO at The Roots of Relevance

June 8, 2009 – 3:03 am

On page SEO essentially represents the root of relevance when it comes to search engine optimization and is where the staging grounds of shingle analysis and contextual relevance are optimized. After the on page SEO is done, then after getting crawled and indexed you can get the feedback and popularity mechanism of off page links [...]

By Jeffrey Smith | Posted in SEO | Also tagged Competitive Analysis, On Page and Off Page SEO, Organic Search Optimization, organic-search-engine-optimization, organic-seo | Comments (3) | seo

8 SEO Ranking Factors

June 1, 2009 – 6:30 pm

The following bullet points are a consolidation of a few of the Top SEO Ranking Factors that authority sites use to dominate search engine results daily.

Understanding Internal Link Anchor Text Preference
Determining Competition and Thresholds for Market Saturation
The Application of Deep Links and Internal Link Optimization
Accessibility and Optimizing [...]

By Jeffrey Smith | Posted in SEO | Also tagged Access and Crawl Ability, Deep-Links, Internal Link Optimization, off-page-seo, SEO, SEO and Alt Attributes | Comments (15) | seo

Keywords, SEO and the Tipping Point

April 6, 2009 – 9:44 am

Search Engine Optimization (SEO), is all about understanding the subtle balance and nuances of action and reaction, cause and effect to successfully manage the tipping point for hundreds of keywords that deliver visitors to your website.

Understanding the tipping point implies:

How many pages are needed?
How many links does it take to acquire, support and maintain [...]

By Jeffrey Smith | Posted in SEO | Also tagged Internal Link Mapping, Off Page Deep Linking, off-page-seo, SEO, SEO and the Tipping Point | Comments (7) | seo

How to Transfer On Page Authority

March 24, 2009 – 9:16 pm

There are many ranking factors, but when it comes to SEO, certain on page changes are more significant than others.

For example, with the lingering impression of legacy content, links, and the search engine / cloud computing bin (the cumulative summary of each page in a website since it was first indexed) certain benchmarks are built [...]

By Jeffrey Smith | Posted in SEO | Also tagged SEO, Transfering Web Page Authority | Comments (8) | seo

SEO (Search Engine Optimization) - on-page-seo