SEO (Search Engine Optimization) - Social Media Optimization

Social Media: How Big Is Your Posse?

October 15, 2009 – 3:52 pm

With social media hording eyeballs in the thousands capable of sending a barrage of traffic on a whim, marketers, business owners and individuals alike are all trying to get their two-cents in and cast a line to lure significant traffic to their website.
Whether that traffic converts or not is another topic in its entirety; however, [...]

By Jeffrey Smith | Posted in Social Media Optimization | Also tagged Social Media, Social Media Cliques and Commerce, Social Media Posse, The Difference between SEO and Social Media | Comments (5) | seo

Are Personalized Results The Future of Search and Social Media?

August 18, 2008 – 9:38 pm

It is no secret that nearly 70% of all estimated searches are conducted using Google, but what happens when everything changes and new systems are introduced that impact and alter the way we search?

By Jeffrey Smith | Posted in Social Media Optimization | Also tagged Search Engine Evolution, SEO and Personalized Search, The Persona of Blended Search | Comments (0) | seo

Blended Search is Here – Are Your Pages Optimized Yet?

February 14, 2008 – 10:57 am

Regardless of what you call it (Blended Search, 3D search, Video Optimization, Press Release Optimization, Social Media Optimization) the fact is, it is here, but are you ready?

By Jeffrey Smith | Posted in SEO Marketing | Also tagged 3D-Search, Blended-Search, Press-Release-Optimization, Video-Optimization | Comments (1) | seo

Defining your Niche – Long articles vs. Short Blog Posts, Which is Better?

January 14, 2008 – 12:24 pm

Is your blog hitting the mark and satisfying the needs of your visitors?, or are you putting prospects to sleep before they ever reach your value proposition?

As you know, there are multiple facets of traffic that flow distinctly throughout the web (search engines, high-traffic authority sites, directories, social media) but not all traffic is created [...]

By Jeffrey Smith | Posted in Social Media Optimization | Also tagged Long-Articles-vs.-Short-Articles, Mastering-the-Value-Proposition, Niche-Marketing-vs.-Broadcasting, SEO-Blogging-Tips | Comments (9) | seo

Search Engine Marketing SEO or SMO? Who Cares as Long as it Works

October 10, 2007 – 2:38 pm

With all of the fancy jargon-rich industry terms flying around, it doesn’t really matter if you call it SEO “search engine optimization“, SEM “search engine marketing“, SMO “social media optimization” or just good old fashioned marketing. The bottom line still remains the same.

By Jeffrey Smith | Posted in Mini-Blogs | Also tagged Search Engine Optimization, search-engine-marketing, SEM, SEO, SMO | Comments (0) | seo