Why Website Authority Matters

in Mini-Blogs by Jeffrey_Smith 2 Comments

Rome was not built in a day, neither was a top ranking using SEO. Each keyword has a threshold that search engines and the competition have set, finding it and surpassing that mark is the true objective of search engine optimization. Just like climbing Mount Everest (conquering a competitive keyword), takes planning, preparation and execution. Read More

The Process of Optimization

in Mini-Blogs by Jeffrey_Smith 1 Comment

Search engine optimization (SEO) is a combination of distinct processes designed to improve search engine placement for your website.  However, what does that really mean when you break it down to performance and performance benchmarks? Do higher rankings always translate to higher sales conversion? The answer depends on how thorough your research was in determining Read More

SEO Is Like Chess

in Mini-Blogs by Jeffrey_Smith 11 Comments

This post from the past brings a timeless message and reminder to stay ever vigilant to defend your keep online. The message is, SEO much like chess involves multiple layers of strategy to be successful. SEO is Like Chess In search engine optimization, there are vast combinations of possibility hinged on the precipice of relevance, Read More