Strategies from the SEO Playbook

in SEO by Jeffrey_Smith 5 Comments

While working on an internal document dubbed “The SEO Playbook” the question of which strategy is better, sub domains or sub folders?, flat site architecture or themed and siloed content? What follows is a peek from the SEO Design Solutions Playbook. Strategies from the SEO Design Solutions Playbook The strategy of employing sub domains or Read More

Links Alone are Not Enough

in Link Building by Jeffrey_Smith 11 Comments

A few years ago link building was the rave of the day and probably the single most used and abused SEO strategy – people were swapping links, buying links, selling links, and breathing links. Is link building the sole factor that the search engines take into account? And for good reason – the majority of Read More

SEO Best Practices: Search Engine Marketing & Promotion

in SEO by Jeffrey_Smith 20 Comments

Rather than make this an SEO how-to manual, we chose to provide a “big picture” view of which steps are critical for launching a successful website in today’s competitive environment. SEO Best Practices Part 2 Marketing and Promotion From the topics covered in SEO Best Practices: Getting Started (part 1) and this post SEO Best Read More

SEO Best Practices: Getting Started

in SEO by Jeffrey_Smith 6 Comments

One of the most undervalued aspects of SEO is the amount of time it takes to develop a website properly. People often wonder why SEO pricing is so exorbitant, it is because you have to work holistically across various metrics and have a baseline of SEO best practices in order to create the appropriate signals Read More

SEO Ultimate 3.0 Adds Rich Snippet Creator

in WordPress SEO by John Lamansky 32 Comments

SEO Ultimate, the free WordPress SEO plugin from SEO Design Solutions, has been upgraded with a revolutionary new module that takes advantage of one of Google’s latest features for webmasters. SEO Ultimate 3.0 Add Rich-Snippet Editor Just a little over a year ago, Google introduced a new feature in their search results called “rich snippets.” Read More

SEO Ultimate WordPress SEO Plugin Version 2.9.1 Released

in WordPress SEO by John Lamansky 4 Comments

In the last month, SEO Ultimate (the free WordPress SEO plugin from SEO Design Solutions) has been updated with no less than 8 major functionality upgrades. WordPress 3.0 Compatible SEO Ultimate 2.9.1 Update SEO Ultimate now stands at version 2.9.1. With every new release, SEO Ultimate grows its lead over other WordPress SEO offerings. Deeplink Read More

SEO Basics: How to Bait Search Engine Spiders

in SEO Basics by Jeffrey_Smith 10 Comments

Search engine spiders thrive on fresh content and websites with an abundance of PageRank, authority and pizazz. Instead of making SEO more complicated than necessary, sometimes you need to “go back” to basics to move forward and simplify your search engine optimization approach. Feeding Search Engine Spiders Aside from all of the strategies, methods and Read More

SEO Link Building: Link Volume, Velocity and Diversity

in Link Building by Jeffrey_Smith 7 Comments

Let’s talk about links. Information retrieval and SEO have a sympathetic relationship, however, built within the fabric of search engine algorithms are specific filters (such as null sets) that when they observe a high frequency of a specific metric have a tendency to dampen or normalize its influence – particularly pertaining to links. This is Read More

SEO Rankings, Trust and Relevance Signals

in Search Engine Optimization by Jeffrey_Smith 16 Comments

Who said rankings always make sense. Sometimes the SEO signals, relevance and tip of the iceberg analysis just doesn’t add up. The Tireless Quest to Reach the Top No matter how many times you have seen or used optimization tactics before, there is always a chance (as algorithms are like living breathing organisms) that something Read More

Who Needs SEO If You Have Traffic?

in SEO by Jeffrey_Smith 4 Comments

Almost fooled you on the headline to this post, the fact is, traffic is the objective and with the proper SEO, it is the result; but not all traffic converts which is why you need to know how, when and why to build a better funnel. SEO or Traffic: Which is Better? They say that Read More

SEO Tips for New Website Promotion

in SEO Tips by Jeffrey_Smith 18 Comments

If you are searching for proven SEO tips for new website promotion, keep in mind, there are multiple techniques to utilize when promoting a new website (each with its corresponding advantages and effects and disadvantages or short-comings). New Website Promotion: SEO Tips for Getting Started The best way to offset variance is to apply  structured, persistent and Read More