How to SEO Your Website

in How To Reference Material by Jeffrey_Smith 19 Comments

Have you ever wondered how to SEO your website by mapping themed keywords into a silo site architecture? How to Map Keywords in Content Silos Today’s post will provide a very simple method for determining where a keyword fits into the hierarchy of a website and how to integrate it into a theme to create Read More

SEO and Google: Protect Your Business from Failure!

in SEO by Jeffrey_Smith 8 Comments

Google is not making SEO “an easy endeavor” for search engine optimization professionals; who, aside from competition have to wade through the waves, ripples and tides of Google’s increasingly stringent filters and potential algorithmic penalties. What? They changed it again? Such pitfalls (vacillations in search engine rankings) are to be expected, as SEO is based Read More

Google’s Loves Affair With Authority Sites

in SEO Resources by Jeffrey_Smith 11 Comments

In short, Google’s love affair with authority sites is based on the premise of reciprocity, relevance and commercial viability. It’s no secret, that Google’s search engine algorithms are stacked in favor of quality content and authoritative websites. Google’s Love Affair with Authority Sites Protecting the integrity of that love affair can have harsh consequences for Read More

10 Search Engine Optimization Tips

in Search Engine Optimization by Jeffrey_Smith 14 Comments

The underpinnings of SEO are seldom shared in such depth and while there are hundreds of blogs scratching the surface on search engine optimization, today’s post reveals the depths of SEO and the strategies and tactics required to assess, enter and conquer a competitive keyword or market, depending on your resolve, skill-set or budget. 10 Read More

New SEO Tools in Progress

in SEO by Jeffrey_Smith 12 Comments

Here is a sneak peak of the recent collaboration with Themezoom / DWS. Although I briefly hinted at the projects we have percolating in the labs, Russell Wright was courteous enough to record and share this video as Matt Da Cruz and I were discussing some of the new market defining SEO features and functions Read More

SEO Design Solutions Changes Business Model

in SEO by Jeffrey_Smith 9 Comments

In case you’re wondering why our blog has been so quiet the past week and what we have been up to at SEO Design Solutions, it’s fair to say that some major shifts to our business model and focus are  currently underway. What's New at SEO Design Solutions The first shift being the shift away Read More

Alternative Ways to Measure SEO Results!

in SEO by Jeffrey_Smith 6 Comments

What are alternative SEO metrics (aside from rankings) you can use to determine if your SEO campaign is working? Quantifying the effects of your efforts is integral as you move up the rankings for intentional and unintentional keywords. Other Ways to Measure SEO Results! There are multiple ways to assess the impact of your SEO Read More

The Domino Effect: Liberation from Link Dependency

in SEO by Jeffrey_Smith 8 Comments

How stable are your off-page SEO efforts and how dependent is your website on other websites for rankings? Recently, Google performed an algorithmic update that functions like a chopping block for websites that are algorithmically challenged (light in the pants on relevance), contain minimal content (from a user perspective) or publish duplicate content from other Read More

SEO Tips to Leverage Aged Content

in SEO Tips by Jeffrey_Smith 6 Comments

What is the real value of aged pages in a website and what SEO value do they pose to present tense endeavors? Legacy pages have the ability to leverage current search engine result pages in a number of ways. Leveraging Aged Content for Present-Tense SEO Initially, pages and posts can be re-purposed i.e. redesigned to Read More

Why Internal Links are More Important than Backlinks

in SEO Resources by Jeffrey_Smith 27 Comments

The power of SEO is the varying tactics or methods one can implement to create results. For example, you can rank a webpage with techniques ranging from backlinks, augmenting relevance through site architecture, content development or internal links. Today’s topic focuses specifically on the real value of internal linking and why it’s important. Internal Links Read More

Link Building Tips and Types

in Link Building by Jeffrey_Smith 13 Comments

Building links for SEO is part of the process, but not the entire process for acquiring a competitive keyword in search engines. Below are “links” (no tens inpunded)  to informative posts from the past on the topic from SEO Design Solutions. Types of Links There are different types of links that have different functions. Some Read More

SEO Penalties and How to Remove Them

in SEO Resources by Jeffrey_Smith 8 Comments

Today’s post is about SEO penalties, how they are created and some ways to remove them. Usually I don’t like to reference other sources, but I couldn’t resist to post a short but sweet informative video from Matt Cutts (the ultimate authority on the topic and head of the Google web spam team) as he Read More