in Search Engine Optimization Myths by

In case you are outside of the bubble of search engine optimization or oblivious to it’s affects, rumour as of late is, there has been a reported link audit occurring throughout various industries throughout the web in regard to Yahoo search results and the number of links being counted as valid links to your site. To investigate for yourself go to Yahoo and check your own site to see if the digital link bandit is X-ing out your hard earned tokens by using link:www.mysite.com as the link operator / command.

It could be a temporal rift in the algorithm or the roll out of a new paradigm in web history as far as augmentation of rankings is concerned for search engine optimization companies. Or in fact, has Yahoo simply become more strict about what it considers a quality inbound link? are sites being audited to reflect the true relevance of the links pointing at their site? Since I do not work at Yahoo it is hard to tell, I do know however that the way each search engine ranks websites is truly unique.

For example, Google is all about the anchor text, chipping away with a solid link building campaign can nearly produce instantaneous fluid rankings that climb like a monkey on a mission for the sacred banana atop the tree.

MSN can also be influenced with anchor text link density, whereas Yahoo has a high on page requirement for word density and has a penchant for aged links. Call it a trust factor since they coined the term Trust Rank, in their mind, if your site is the new kid on the block, you may have to wait a while before you start to show up for related key words as a result of semantic “word stemming” or the affect of a plural spelling, singular instance or correlation between related phrases.

With all of the controversy surrounding why rankings rise and plummet, the devils advocate insists that if you content were the basis of the rankings in the first place, your essentially outside of the modality of the fluctuating rise and fall of inflated links masquerading as quality inbound links, which directory your website is a part of or who is linking to you.

The bottom line is, if your website has value, it will rise of it’s own accord as a resource, things like free tools, useful links, well written copy and massive volumes of data orchestrated through a column, such as an ezine, publication or highly frequently blog still passes the muster. But how long before other forms of ranking are scrutinized and reduced in their ability to pass rank?

I guess we will have to wait and see, but it the meantime stay on track, write world class content and let the chips fall where they may. It may be too soon to access the obvious solutions, but keeping a constant vigil on how things are shaping up never hurts to get the drop on the next exodus from grace in the ranking algorithms and how to stay outside of the influences of the dreaded search engine audit.

As if the challenge is not enough for SEO without having to determine how much the mark has moved for each of your main keywords in context to algorithmic relevance. As long as you stick to the basics and remain within the guidelines, there is essentially nothing to fear.
 

Read More Related Posts
SEO Ultimate All In One SEO Plugin Version 1.3 Released!
The revolutionary WordPress SEO plugin from SEO Design Solutions has just been upgraded yet again, this time with a new module that lets you fine-tune the anchor text of a ...
READ MORE
Do Your Pages Suffer from the Search Engine Shuffle?
Search engine optimization (SEO) is all about ranking your pages in the highest possible position in the search engine result pages. The great thing about search engine positioning is, a higher ...
READ MORE
Google's Love Affair with Authority Sites
In short, Google's love affair with authority sites is based on the premise of reciprocity, relevance and commercial viability. It’s no secret, that Google’s search engine algorithms are stacked in ...
READ MORE
SEO or Conversion Optimization?
What's the point of having a website if you don't have traffic? Sure, SEO can attract visitors but what good is that in the long-run if that traffic does not ...
READ MORE
Google PageRank Update
On the heels of the Panda 2.2 a document classifier (digital quality rater) machine learning algorithm, Google unleashed a long-overdue PageRank update to shake up the web as we know ...
READ MORE
SEO Ultimate WordPress SEO Plugin Version 4.8 Released
SEO Ultimate, the premiere All-In-One SEO Plugin for WordPress from SEO Design Solutions has just been upgraded to version 4.8 to provide additional SEO features and functionality for enhanced on ...
READ MORE
Google Optimization: Using Search Operators
The underlying premise of SEO suggests that you understand the task at hand when it comes to outranking the other 999 entrants for any given keyword. Google stops indexing a particular ...
READ MORE
Managing to Conversation of Commerce with Keywords
Virtually any offline business can benefit from an online presence, and if you think for one moment that your competitors are not using SEO, then think again. Organic search engine ...
READ MORE
SEO Ultimate Allows You to Optimize and "Mass Edit" Pages and Post Titles
The ultimate SEO suite for WordPress has just been upgraded with a powerful mass-editor for the <title> tags of posts and pages. SEO Ultimate's already-powerful Title Rewriter module has been revamped ...
READ MORE
SEO Tips for Building Trust and Authority in Search Engines
When it comes to link building and SEO, it is a fairly safe assumption to state that search engines are a bit leery when it comes to getting cozy with ...
READ MORE
SEO Ultimate WordPress SEO Plugin Version 1.3 Released
SEO and The Search Engine Shuffle
Google’s Loves Affair With Authority Sites
SEO or Conversion Optimization?
Google Updates PageRank on the Heels of Panda
SEO Ultimate WordPress SEO Plugin Version 4.8 Released!
Google Optimization: Using Search Operators
SEO Tips to Manage the Conversation of Commerce
SEO Ultimate WordPress SEO Plugin Version 1.1 Released
SEO Tips for Building Trust and Authority in

About

In 2006, Jeffrey Smith founded SEO Design Solutions (An SEO Provider who now develops SEO Software for WordPress).

Jeffrey has actively been involved in internet marketing since 1995 and brings a wealth of collective experiences and marketing strategies to increase rankings, revenue and reach.

4 thoughts on “Massive Link Audit or Quality Control for Search Engines?
  1. Soopermedia says:

    Your discussion is very appropriate regarding quality SEO work and Link Building.

  2. ntfreelancer says:

    It is advantageous to know how to optimize our website into main search engines and you have done great job!

  3. ntfreelancer says:

    You have discussed in details how effective SEO tools are useful.

Comments are closed.