in Search Engine Optimization Myths by Jeffrey_Smith

Just like you do not have to understand the intricacies of an automobile in order to drive one, similarly you do not have to understand how a search engine works in order to optimize your website using SEO.

seos-get-schooled

Granted, trial and error often precedes breakthrough and with each failure one of two things occur. The first thing is (1) you try harder or secondly (2) you change your tact. Typically there are two sides to every product, the ones who envisioned and implemented it and the end users.

Somewhere in between (the originators and the end user) is someone performing maintenance (that is the SEO’s tweaking code to maximize search position). Depending on where your core competencies reside, people tend to gravitate towards one or the other (figuring out how things work just enough to fix them or modify them, or ignoring the reasons why and enjoy the product as an end user) and just hiring someone to fix it.

SEO’s fall somewhere in between, and the reason I state this is because in order to be a good SEO, you must always put your ego aside and be willing to learn (constantly in order to stay ahead of the bell curve and not get left in the past).

In this instance, the subject matter is LSI (latent semantic indexing) which has had a great deal of dilution on the topic in addition to grand standing and embellishment. This particular response was from Dr. E. Garcia stemming from a video produced from Stompernet on LSI and how it does not work… which I enjoyed, yet, even the model used to describe how it does not work was flawed with inconsistencies on the true metrics behind LSI.

In order to set the record straight, we have to go to the source, and in this instance it doesn’t get any better than hearing it from Dr. E. Garcia one of the leading experts in information retrieval. So, with no further ado, put on your thinking caps, grab a latte and enjoy as Dr. Garcia takes us all to school on how search engines really work with some of the real principles behind LSI/LSA.

Thank you Dr. Garcia for setting the record straight…. 

Read More Related Posts
The Search Process
In the past we discussed SEO principals like legacy pages and the IR repository, how to funnel link weight and sculpt on page factors, internal links, deep links, trust rank ...
READ MORE
Less than Obvious Uncommon SEO Metrics
Have you ever wondered about the not so obvious SEO metrics that leave you scratching your head trying to figure out how someone managed to acquire a one box (site ...
READ MORE
The Differences Between the SEO and Affiliate Mindset
Today's topic is the difference, advantages and disadvantages of SEO and affiliate marketing mindset. The affiliate mindset is bred as a hybrid of function and opportunity. What lays between them is ...
READ MORE
A good friend of mine John Barth from Adazon Labels asked me to take a look at his website to try and diagnose why his pages where not achieving a ...
READ MORE
SEO Link Building Tips
The importance of SEO and off page optimization is paramount for achieving long term search engine visibility. Now more than ever, it's not just about what's on your pages, factors ...
READ MORE
How Semantic Connectivity Affects SEO
If you are curious about SEO or ever wondered how search engines really work, then this is an absolute must-read post from Dr. E. Garcia from miislita.com. Dr. Garcia discuses in ...
READ MORE
How do Term Frequency and Inverse Document Frequency Determine Relevance?
To understand SEO, you need to understand two things (1) the search behavior of motivated buyers and (2) what search engines deem relevant. Common sense coupled with insight to the ...
READ MORE
How Does Your Website Measure Up?
Google officially updated the TPBR Page Rank last night. For those in the SEO community, the significance is met with mixed emotions ranging from dismissive to celebratory. Although page rank ...
READ MORE
On Page SEO Tips for Link Distribution
Ever wondered how to get more from your on page SEO factors? Well then here is a quick tip. Off page SEO such as external links and their respected reputation ...
READ MORE
The Rise and Fall of Rankings
Search engine results and their respective positions rarely stand still. In fact, we know from SEO that search results constantly vary, fluctuate, rise and fall, like the tide endlessly churning ...
READ MORE
SEO and Adaptation
Implementing Uncommon SEO Metrics
The Differences Between the SEO and Affiliate Mindset
SEO Consulting: Live SEO Site Review
SEO Link Building Tips
How Semantic Connectivity Affects SEO
SEO and Search Engine Algorithms
Google Toolbar PageRank Update October 2009
On Page SEO Tips for Link Distribution
The Rise and Fall of Rankings

About Jeffrey_Smith

In 2006, Jeffrey Smith founded SEO Design Solutions (An SEO Provider who now develops SEO Software for WordPress).

Jeffrey has actively been involved in internet marketing since 1995 and brings a wealth of collective experiences and marketing strategies to increase rankings, revenue and reach.

One thought on “SEO’s Get Schooled on LSI
  1. Very cool article. I like it when you take me to school.

Comments are closed.