SEO’s Get Schooled on LSI
Just like you do not have to understand the intricacies of an automobile in order to drive one, similarly you do not have to understand how a search engine works in order to optimize your website using SEO.
Granted, trial and error often precedes breakthrough and with each failure one of two things occur. The first thing is (1) you try harder or secondly (2) you change your tact. Typically there are two sides to every product, the ones who envisioned and implemented it and the end users.
Somewhere in between (the originators and the end user) is someone performing maintenance (that is the SEO’s tweaking code to maximize search position). Depending on where your core competencies reside, people tend to gravitate towards one or the other (figuring out how things work just enough to fix them or modify them, or ignoring the reasons why and enjoy the product as an end user) and just hiring someone to fix it.
SEO’s fall somewhere in between, and the reason I state this is because in order to be a good SEO, you must always put your ego aside and be willing to learn (constantly in order to stay ahead of the bell curve and not get left in the past).
In this instance, the subject matter is LSI (latent semantic indexing) which has had a great deal of dilution on the topic in addition to grand standing and embellishment. This particular response was from Dr. E. Garcia stemming from a video produced from Stompernet on LSI and how it does not work… which I enjoyed, yet, even the model used to describe how it does not work was flawed with inconsistencies on the true metrics behind LSI.
In order to set the record straight, we have to go to the source, and in this instance it doesn’t get any better than hearing it from Dr. E. Garcia one of the leading experts in information retrieval. So, with no further ado, put on your thinking caps, grab a latte and enjoy as Dr. Garcia takes us all to school on how search engines really work with some of the real principles behind LSI/LSA.
Thank you Dr. Garcia for setting the record straight….
Read More Related Posts
There is a fine line between ethical SEO promotion, aggressive engagement and flagrant automation. Finding that balance for SEO is what differentiates websites that are impervious to penalties (since they ...READ MORE
Search Engine Optimization also known as the acronym SEO, is a collection of tactics unified for a common goal. That goal is to streamline inconsistencies within a website from the page ...READ MORE
Owning a website or blog is great, but how do you make money? One of the most difficult things can be to monetize your web property. Sure, anyone can create ...READ MORE
If you answered yes to this question, then you are not alone. In fact, may businesses who rely on organic SEO (natural search engine traffic), constantly obsess about their SERP ...READ MORE
There are two types of people online (1) people looking for something with the intent to purchase or (2) people perusing the web searching for information (entertainment, social or otherwise). The ...READ MORE
If you're a practitioner of SEO or are simply searching for SEO services, then you should know that consistency is the secret weapon of choice for overcoming competitors for keywords ...READ MORE
The value of SEO Web Design isn't just about content, code and calculations; like the quantity of list anchors, the content to link ratio, W3C Compliance or the intricacies of ...READ MORE
Many websites are reeling from what feels like a Googlebot sweep and kick to the chops when it comes to their main keywords dipping south in the search engine results. While ...READ MORE
What are the most critical SEO modifications to implement during the preliminary phases of optimizing a new website? Sitemaps and site architecture, links, naming conventions or D) all of the ...READ MORE
The opening statement of this title is simple and direct, and having laid the groundwork, the next paradigm to shift is that SEO in addition to any form of internet ...READ MORE
Protect Your Rankings from SEO Penalties
SEO Tips to Monetize Your Website
Do You Panic When SEO Rankings Drop?
SEO Keyword Research: Educational vs. Commercial Queries
How to Jump Start a Stalled SEO Campaign
SEO Web Design and Principles of Usability
Google Caffeine, Site Speed and New Search Engine
SEO Tips to Optimize a New Website
SEO is Great, But Conversion is Even Better!