In all seriousness with all humor aside, to say that the Google SERPs (search engine result pages) pale in comparison to their former stature of stability for those who were comfortable at the top of the top 10 for their most prized keywords is an understatement.
If you are involved in SEO or have watched the [...]
Read more »
There is a reason why SEO is never one and done as a practical internet marketing strategy. It takes months to develop the right signals over time for competitive markets. Ranking factors for competitive keywords are constantly in a state of flux and thus must be carefully orchestrated in sequence to produce optimal results.
Each website [...]
Read more »
We were contacted by a company touting a top level domain from the 90’s, the kind of domain name you can only dream about acquiring for less than $50K-70K in modern times, however, despite their top 3 ranking for a prominent keyword, they still needed SEO.
Ironically, they have a mail order e-commerce model that from [...]
Read more »
January 21, 2009 – 9:43 am
With all of the rumors floating around the water cooler, misinformation and generic search engine optimization tips that keep anyone seeking the real truth about SEO at arm’s length. What is the gist that so many are missing when it comes to SEO?
Is it the fact that you feel SEO is mandatory? Absolutely not, [...]
Read more »
January 4, 2009 – 10:07 am
There was an old saying that comes to mind, “If a tree falls in the woods and no one is around, will it make a sound?”, similarly if your website is optimized using SEO for a specific keywords and no one uses it to find your website, is it worth it?
Value is Relative
To answer that [...]
Read more »
December 8, 2008 – 9:38 am
When it comes to SEO, how important are fundamental SEO tips and techniques such as titles, descriptions and tags when it comes to rankings? Titles and tags are very important, in fact, they are one of the most overlooked components to securing or maintaining a competitive search engine position.
The tendency to overlook basic SEO fundamentals [...]
Read more »
November 21, 2008 – 9:55 am
The thing about relevance in search engines is, your pages either have it or they don’t. SEO is all about the relationship of variables and relevance acts as the hub of all activity.
By the very nature of design search engines cross reference information from sentence to sentence and page to page to gain and overview [...]
Read more »
November 14, 2008 – 8:49 am
There is a saying we throw around the office, target the root and devour the low hanging fruit. Simply put, low hanging fruit (keywords with high conversion and low competition) are one of the best kept secrets of SEO.
There are more keywords under the surface than their are keywords revealed.
Read more »
November 3, 2008 – 9:29 am
Building a genuine presence online using SEO is a task that involves multiple areas of expertise. One component most often overlooked by clients is the value of unique and original content as a component of search engine optimization.
Content can serve as an apex (a crowning achievement) or a pivotal fulcrum to entice humans or search [...]
Read more »
August 15, 2008 – 9:06 am
Aside from SEO being a collection of mere tactics and techniques, practicing search engine optimization is just as much of an art as it is a science.
Finding the appropriate responses to inquiries that pose to create obstruction from a relevant high ranking position is second nature to the intuitive SEO. Mutually, since multiple systems are [...]
Read more »
