SEO Copywriting Tips

in SEO Marketing by Jeffrey_Smith 3 Comments

When we mention SEO copywriting, many business owners scramble to whip out 10 paragraphs of copy that is stuffed with 50 keywords. As many mothers across America would say, “You’re impatience will soon catch up with you.” Watering your "SEO" Tomato Plant. Well, maybe it won’t catch up with you. But, as far as SEO Read More

SEO and the Sales Pitch

in SEO Marketing by Jeffrey_Smith 4 Comments

If you’ve optimized your website, you’re probably receiving targeted traffic from search engines. You know what phrases prospects are searching with, to find your website. As we’ve said several times, however, SEO can only walk the customers through your door, it can’t make them purchase. SEO and the sales pitch…Are you sending the right message? Read More

Clicks, Keywords and Conversions

in SEO Marketing by Jeffrey_Smith 9 Comments

You hear terms like clicks, keywords and conversions thrown around in SEO (search engine optimization) and SEM (search engine marketing), but what is the bottom line? Clicks, Keywords and Conversion Impressions matter, but without clear conversion funnels or “preferred visitor paths” what leaks is consumer interest and intent. Don’t write a Nancy Drew novel or Read More