Simple SEO Tips for Keyword Research

There is nothing worse than targeting the wrong keywords using SEO, only to determine that the phrase you rank #1 for was a waste of time.

Of the various species of keywords such as (1) educational (2) commercial (3) tangential or (4) targeted, if they lack commercial intent or rather conversion value, then use these simple keyword research tip to determine if they are worthy of optimization.

This brief video covers a simple “low-tech” SEO tactic to (1) quickly identify a keyword or key phrases viability for commercial intent by using contextual searches (2) the wild card tactic (3) a simple Boolean search operator and (4) Google’s gift to contextual keywords – “the Wonder Wheel”.

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4 Comments

  1. Vivian
    Posted July 28, 2010 at 9:51 pm | Permalink

    Great tips in the video. This is the first time I’ve heard of the Wonder Wheel. Thanks for sharing!

  2. Mike Heesen
    Posted August 2, 2010 at 11:46 am | Permalink

    Excellent article, very informative. The Google Wonder Wheel is a great tool

  3. Jeffrey Smith
    Posted August 2, 2010 at 1:18 pm | Permalink

    Great tool indeed Mike. Consider it a demand based keyword tool which aggregates buzzwords in real time. Based on the output, you can mirror the cues with on page optimization to give Google everything it wants based on keyword supply and demand.

    Take the root phrase and make that a landing page, supporting keywords for categories or internal links and then use the offshoots for tags or inbound links to the category pages.

    Just like a tube Taurus effect, websites built under this premise can perpetuate its own semantic momentum and SERP evolution / promotion.

  4. kaemikha
    Posted August 3, 2010 at 1:03 pm | Permalink

    Thanks for your good blog. I am newbie and planning to do ..I install wp plugin SEO but no idea to do in the best way. I wll keep reading here to find out the best solution for me.. Hope I get the point .. Thanks :-)

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