Before you start pouring money into SEO, make sure that your website has an SEO friendly site architecture at its foundation. Just like you would not add the plumbing and electrical components of a building at the last stage of construction; similarly starting with site architecture when mapping out ranking objectives is the optimal method [...]
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February 25, 2009 – 9:27 am
Today I would like to share an invaluable SEO web design technique to refine the focus of your pages using images and alt attributes for create relevance for SEO.
Sculpting the focus of your pages translates into coherence and relevance for search engines. For example, if you have repetitive elements on a page, such as a [...]
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October 31, 2008 – 8:53 am
As an SEO company, we have the opportunity review dozens of websites a week as candidates for search engine optimization. The bottom line is, unless you want visitors to have the same reaction as the photo below, realize that you only have one chance to make a first impression.
How many times have you clicked on [...]
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Does your site have click appeal? Let’s face it, no amount of SEO matters if you have an unattractive website. So why spend money on PPC or SEO if the content, images and theme of your pages are not designed for conversion and click appeal.
Visual coherence is not entirely objective, each person has a unique [...]
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Were you aware that search engine spiders love fresh content and the more frequently you update your content the more frequently spiders traverse your site?
The advantage of adding fresh content frequently directly impacts your topical site synergy. By creating islands of topical (related) information on a subject provides each page with an opportunity to pull [...]
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There is something to be said about keeping things simple. So, instead of going into a theory on how to increase your deep link percentage, what threshold benchmarks are the new rave of the search algorithm or break apart yet another fragment of SEO. Let’s just take one step back and look and the reason [...]
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April 25, 2008 – 12:32 am
Have you ever visited a website and for some reason it just “felt right”, aside from not being able to distinguish why, the site simply put you at ease long enough to relinquish your intellects natural defenses and delve deeper into the content.
Chances are, the emotional experience was a result of clearly defined usability principles [...]
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From an SEO perspective there are essentially two types of sites. Sites that change (dynamic sites) and sites that do not (static HTML pages).
With each type of site a unique optimization strategy is required. As an aspect of search engine optimization (streamlining your pages for high rankings) content development is often underestimated as a [...]
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February 25, 2008 – 9:21 pm
SEO Web Design is the practice of integrating form and function with equal emphasis on search engine spiders and human visitors alike. One facet of SEO Web Design for example, deals specifically with increasing the crawl-ability of your content for search engine spiders by employing cascading style sheets instead of tables for layout and design. [...]
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January 11, 2008 – 11:08 pm
Are you yielding the highest possible return in search engines from optimizing your pages internal links? If not, then maybe it’s time for a link audit.
With so much time spent being myopic over link building and external links (development of one-way,reciprocal links or building your blog roll), people often forget that they have the most [...]
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