Category Archives: SEO

I Read Three Other Blog Posts….Now What?

March 17, 2010 – 10:21 am

This blog post tops off my four-part “Now What?” series that has covered three critical components to sales conversions after SEO and increased traffic trends have been achieved: Call-to-action, sleek design and killer sales copy. In the last post I wrote about writing good sales copy. The main thing to take away is that good [...]

By Dayna Fields | Tagged , , , , | Comments (3) | seo

I HAVE DESIGN….NOW WHAT?

March 12, 2010 – 4:52 pm

This blog post is continued from my last post, “I Have Call-to-Action…Now What?” In that post, we discussed how SEO and a great call-to-action don’t do much to convert sales unless you also have a clean, sleek and intuitive design to match it. The main thing to take away from that post: don’t make your [...]

By Dayna Fields | Tagged , , , , | Comments (5) | seo

I HAVE CALL-TO-ACTION…. NOW WHAT?

March 11, 2010 – 10:56 am

This blog is continued from my last blog, “I Have Traffic…Now What?” In that blog, we discussed that SEO was only half the battle of Internet marketing. Now that you have traffic, you need conversions. And the only way to get conversions is to optimize your site for sales. We talked about the importance of [...]

By Dayna Fields | Tagged , , , , | Comments (5) | seo

I HAVE TRAFFIC… NOW WHAT?

March 10, 2010 – 3:37 pm

Many people who enlist for SEO services are thrilled to see that their traffic numbers are higher than ever before. But then they are quickly puzzled to see that their conversions have not increased, or have increased very little.
That is because traffic, or SEO, is only half the battle. You need to make sure that [...]

By Dayna Fields | Tagged , , , , , | Comments (7) | seo

Why SEO Transcends Tips, Tactics or Techniques

March 7, 2010 – 1:55 pm

When pondering a simple question, what is SEO? and is it just a bunch of tactics or techniques, this is what came to mind…
SEO is many things, but it is really the basis of understanding which keywords, markets and methods produce results. You can tweak all the meta tags and descriptions you want, add all [...]

By Jeffrey Smith | Tagged , , , | Comments (5) | seo

SEO Tips for Google Caffeine

March 4, 2010 – 10:48 am

As of late with the new Google caffeine algorithms making their presence known, it is more important than ever to take these SEO considerations in mind.
1)      Unique Content: Content must be unique in order to remain indexed.
2)      Minimize Duplication: Duplicate content filters are more sensitive to similar templates.
3)      Increase Load Time: Load time is more [...]

By Jeffrey Smith | Tagged , , , , | Comments (7) | seo

My Rankings Fell: Dealing with a Slip in the SERPs

February 28, 2010 – 11:34 am

If you closely monitor your SEO rankings, from time to time a ripple enters the SERP’s (search engine result pages) and shakes things up a bit in the index. You need to minimize SERP volatility and assess if it was self-induced, algorithmic, or just your competitors challenging you for your most coveted keyword space.
Don’t panic [...]

By Jeffrey Smith | Tagged , , , , , , | Comments (10) | seo

How to Avoid SEO Over Optimization

February 24, 2010 – 11:26 pm

Just because you read a few SEO blogs or heard from a friend of a friend of a friend who once heard that changing meta tags is all it takes, or just because you know how to write great content doesn’t make you great at SEO.
On the contrary using too many overlapping search engine optimization [...]

By Jeffrey Smith | Tagged , , , , , | Comments (15) | seo

How Semantic Connectivity Affects SEO

February 20, 2010 – 4:11 pm

If you are curious about SEO or ever wondered how search engines really work, then this is an absolute must-read post from Dr. E. Garcia from miislita.com.

Dr. Garcia discuses in great detail, metrics such as “Keywords Co-Occurrence and Semantic Connectivity”.
These are the contextual building blocks search engines utilize in order to assess and rank pages [...]

By Jeffrey Smith | Tagged , , , , | Comments (8) | seo

SEO Tips for Website Templates Part 2

February 15, 2010 – 6:16 pm

This is the follow up post for SEO Tips for Websites Templates part 1. In this post we discuss how to optimize each segment of your web pages to create an optimal, streamlined website template.
Web Page Variations are Typically Constituted By:

The header or masthead
The body area
Columns which separate the body (1,2,3 or 4)
And the footer

Based [...]

By Jeffrey Smith | Tagged , , , , , , | Comments (19) | seo