Keyword Selection and Finding the Best Keywords

in Search Engine Optimization by Jeffrey_Smith 3 Comments

Before you start an SEO campaign, you should find the best keywords based on thorough keyword research. Just like you wouldn’t just jump in your car and start driving in hopes of reaching your destination before you’ve defined it, similarly, you will need a map or blueprint to reach your goals with SEO. That blueprint Read More

Are High Paying Keywords or The Most Expensive Keywords Worth It?

in SEO Marketing by Jeffrey_Smith 6 Comments

If you have to answer this question after a brief pause, chances are, you are using pay per click marketing and paying too much. If you can assess risk versus reward, time to market / exposure and the more market share you own for a root keyword, the higher potential yield it can return (if Read More