December 15, 2010 – 6:19 am
You have to dig deep to discover the roots of organic search when plotting which keywords and audiences are candidates for conversion.
Instead of haphazardly targeting nebulous keywords or competitive rankings; since ranking for the wrong keywords costs you time, missed opportunity and money. Organic search is based upon 2 simple nodes (1) quality and (2) [...]
January 15, 2010 – 9:22 pm
Keyword research is the first step in any SEO (search engine optimization) campaign. This is the phase where you compile various critical keywords based on your vertical market, competitors, trend analysis and emerging market trends.
The key is to find the sweet spot in between where context, action words and intent overlap and then create clear [...]
September 25, 2009 – 9:03 am
A website replete with authority often overlooks the magnitude of what becomes possible as the site as a whole evolves. It’s like groveling for peanuts when you could have steak instead.
Don’t squander your SEO on less competitive keywords as a long-term SEO strategy. The vision, scope and depth of optimization must evolve as your website [...]
Let’s face it, websites do not optimize themselves and while SEO may not be rocket science, it does require tact and there are various stages and layers involved before you start ranking for substantial keywords. This is why it’s imperative that you create a blueprint for success and use it as a schema to develop [...]
What does the word Optimization mean to you? Although personally, we may have differing opinions about what the term infers, knowing exactly what it means to search engines is essential for improving your organic website placement.
I have referenced this tip before in our search engine optimization strategy of the week, but it was something [...]
By Jeffrey_Smith
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Posted in Search Engine Optimization
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Also tagged analysis, content, description, latent-semantic-indexing, optimization, organic-search, performance, search-engine-placement, SEO, strategy, technique, title, website-placement
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