The Domino Effect: Liberation from Link Dependency

in SEO by Jeffrey_Smith 8 Comments

How stable are your off-page SEO efforts and how dependent is your website on other websites for rankings? Recently, Google performed an algorithmic update that functions like a chopping block for websites that are algorithmically challenged (light in the pants on relevance), contain minimal content (from a user perspective) or publish duplicate content from other Read More

On Page vs. Off Page SEO

in Search Engine Optimization Myths by Jeffrey_Smith 21 Comments

Just like the argument of which came first the chicken or the egg, in SEO circles, the question over which type of optimization (on page or off page SEO) is more important has echoed as a debate for years. On Page Vs. Off Page SEO While this post could easily tip in either direction, let’s Read More

SEO Tools for On Page & Off Page SEO

in SEO Tools by Jeffrey_Smith 7 Comments

When you’re tired of playing childish games like leap-frog in the search results with your competition and are ready to change the subject from recess to biology and literally dissect their SEO game. You’ll need to break out some real SEO tools to analyze your on page and off page SEO efforts. 3 SEO Tools Read More

How to Create Stronger Websites with Fewer Links

in SEO Resources by Jeffrey_Smith 6 Comments

Today, we discuss how to create stronger websites and rank higher with fewer links using your own website as a pivotal dynamo for on page SEO. Create Stronger Websites with Fewer Links There is a distinct correlation between seed keywords, site structure and rankings. For those who omit these critical connections are inadvertently creating more Read More

Dealing with Link Loss

in SEO by Jeffrey_Smith 5 Comments

65% of competitive keywords are captured as a result of superior on page optimization. Its not always the off page optimization that is the deciding factor.  Dealing with link loss in this context does not imply losing links from external sites linking to yours, but rather the link equity squandered from sub optimal on page Read More

On Page SEO Tips

in SEO Resources by Jeffrey_Smith 8 Comments

Managing link equity for a website means creating preferential treatment for pages that have the highest potential for conversion. This becomes critical for on page SEO and managing ROI. On Page SEO Strategies to Manage Link Equity Depending on (1) your website monetization model (2) the type of consumer you need to facilitate and (3) Read More

SEO Tips for On Page Optimizations

in SEO Tips by Jeffrey_Smith 9 Comments

On-page optimizations On Page SEO requires a specific type of tact. Elements of each page, both visible and embedded in the code, can help search engines understand the content of the page, and how that page relates to the theme of a website. On Page Optimizations The opportunities for search engines to understand a page Read More

SEO For Dummies

in Search Engine Optimization by Jeffrey_Smith 15 Comments

If you’ve made it to this page, you’ve probably done at least some preliminary research on SEO. You might have mastered the concept of link flow or the art of content creation. Or, you may merely appreciate the growing importance of SEO in the business world. Either way, there are a two main elements you Read More

How Semantic Connectivity Affects SEO

in SEO by Jeffrey_Smith 11 Comments

If you are curious about SEO or ever wondered how search engines really work, then this is an absolute must-read post from Dr. E. Garcia from miislita.com. Dr. Garcia discuses in great detail, metrics such as “Keywords Co-Occurrence and Semantic Connectivity”. These are the contextual building blocks search engines utilize in order to assess and Read More

On Page SEO: Managing Links in to Links Out!

in Articles by Jeffrey_Smith 13 Comments

Managing the volume and quality of links in to links out for each page represents a critical metric of internal linking and on page SEO link equity. This alone is a predominant variable in SEO which can either consolidate or diffuse additional layers of optimization and directly impact indexation and / or rankings. Managing Link Read More

SEO Tips for Creating a Strategic Game Plan

in SEO Tips by Jeffrey_Smith 8 Comments

Websites do not optimize themselves; they need SEO, a game plan and tactful execution to overcome savvy competitor’s intent on ranking in the top 3 results for any respective profit-bearing keyword. SEO Tips to Develop a Tactical Game Plan As a result, it boils down to which site has (a) the most authority (b) the Read More

Create Self-Sufficient SEO

in SEO by Jeffrey_Smith 11 Comments

What started as a topical SEO post on how your website should build it’s own links evolved into a white paper on search engine optimization strategies and optimization tactics. Keep in mind that each piece of the puzzle works in tandem with the next, so the order is irrelevant for context as each facet contains Read More