Tag Archives: Search Engine Keywords

Keyword Selection and Finding the Best Keywords

Before you start an SEO campaign, you should find the best keywords based on thorough keyword research. Just like you wouldn’t just jump in your car and start driving in hopes of reaching your destination before you’ve defined it, similarly, you will need a map or blueprint to reach your goals with SEO.

That blueprint is [...]

Are High Paying Keywords or The Most Expensive Keywords Worth It?

If you have to answer this question after a brief pause, chances are, you are using pay per click marketing and paying too much. If you can assess risk versus reward, time to market / exposure and the more market share you own for a root keyword, the higher potential yield it can return (if [...]

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