Tag Archives: Search Engine Optimization

Rankings, Conversions and SEO Accountability

When top level management is looking for a scapegoat to “pin to the wall” about deviating sales conversions for your website, don’t blame the SEO guy for merely doing his job. SEO’s purpose is to deliver traffic – if a new visitor bounces because the page lacked congruence, focus or a strong call to action […]

Link Building Tips For Twitter

Twitter is one of the best places to network and connect with other users, especially key players, in your niche. With a little work and consistency, you can help build your rankings and increase your reach across the Web. It’s very unlikely that you will get a response from each prospect, so be sure to […]

SEO and Google: Protect Your Business from Failure!

Google is not making SEO “an easy endeavor” for search engine optimization professionals; who, aside from competition have to wade through the waves, ripples and tides of Google’s increasingly stringent filters and potential algorithmic penalties. Such pitfalls (vacillations in search engine rankings) are to be expected, as SEO is based on constantly changing dependent layers […]

10 Search Engine Optimization Tips

The underpinnings of SEO are seldom shared in such depth and while there are hundreds of blogs scratching the surface on search engine optimization, today’s post reveals the depths of SEO and the strategies and tactics required to assess, enter and conquer a competitive keyword or market, depending on your resolve, skill-set or budget. These […]

5 SEO Tips to Keep Rankings On Track

Here are 5 critical SEO tips to keep in mind if you are frustrated, considering giving up or abandoning a keyword or group of keywords while engaging the optimization process. If you can see the moving parts (the process within the process) one can realize the results are cumulative. This cohesion is a synopsis of […]

Increase Market Share with SEO Modifiers

To maximize exposure and market share in search engines, you need to make the most of search engine proven synonyms and alternative keyword modifiers. Modifiers (alternative yet specific keywords) are what differentiate websites that have a minuscule trickle of traffic to websites gushing with an abundance of visitors, sales and conversions. This aloof yet effective […]

Why Should Search Engines Rank Your Pages?

Sounds like a harsh way to start off a blog post about SEO, but in actuality, if you are not promoting an internal page structure or preferred hierarchy from within your own website, content or links then why would you expect a search engine to treat your pages any differently than you do and rank […]

Consolidating On Page SEO with Content, Navigation and Links

The first and most powerful source for SEO and rankings is your own website. A website deploying topical content, tiered site structure (keeping hops to 3 or less for critical pages) as well as using a definitive navigation schema to maximize internal islands of content is a real contender when coupled with deep links from […]

SEO Tips to Theme Your Website

How themed is your website to appease both your target audience and search engines? From the two extremes, the first being “keyword cannibalization”, where the overlap in keyword use and abuse pushes far past the norm and the second, meaning that there is no structured topic, form or function whatsoever. Having a themed topical thread […]

Google Caffeine, Site Speed and New Search Engine Filters

Many websites are reeling from what feels like a Googlebot sweep and kick to the chops when it comes to their main keywords dipping south in the search engine results. While the results are not in on what could be causing such violent shifts in the SERPs, there is however some speculation that heightened trust […]

Web Analytics