November 30, 2008 – 9:42 am
Search Engine Optimization (SEO) is the process of removing obstructions and layering assets to produce tangible results in a controlled fashion.
Search engines (aside from their transparency) are like gatekeepers with a specific benchmark. If you exceed that benchmark/criteria, your respective indexed pages can rank very well to gain exposure and garner a higher click-through rate. [...]
November 9, 2008 – 9:58 am
You have to look beyond keyword research if you want to be one of those companies that always appears at the top of search results. This implies knowing how to create traditional appeal in non traditional ways.
However, what does that mean specifically? We know that doubling conversion does not necessarily mean you have to double [...]