Tag Archives: SEO and Information Architecture

Link Building or Topical Content and Internal Links?

Which is more important for SEO, building links from other sites or building relevant content and internal links within your own website to develop authoritative topicality and rankings?
Does building links for search engine optimization always imply getting other sites to link to yours or the target site in question? Not, necessarily.
When PageRank was first created [...]

SEO Web Site Architecture and Why It’s Important

Before you start pouring money into SEO, make sure that your website has an SEO friendly site architecture at its foundation. Just like you would not add the plumbing and electrical components of a building at the last stage of construction; similarly starting with site architecture when mapping out ranking objectives is the optimal method [...]

Why SEO Should Never Be An Afterthought

SEO should never be an afterthought, there are essentially two ways to rank (1) as a result of clear planning with deliberate intent and a master game plan developed over time or (2) hey is it too late to fix this site and eek some performance out of it?

How many times have you ever thought, [...]

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