Keyword Research and SEO Strategy

in SEO by Jeffrey_Smith 16 Comments

It seems that everyone talks about SEO, but the conversation is typically waist deep. The reason why is, if they spilled their most cherished testing methodologies, two things would happen (1) your competition would use them against you and (2) search engine engineer’s would use that information to nullify results through adapting filters to offset Read More

Which Types of Keywords are Best for SEO?

in Search Engine Optimization by Jeffrey_Smith 16 Comments

One of the most neglected notions about SEO is that most websites gain traction from long-tail and mid tail keywords. Even though you may want to rank for the most competitive keywords, is it worth the time, energy and effort vs. using keyword research and ranking for dozens if not hundreds of less competitive keywords Read More

Keyword Research Where SEO Begins

in SEO by Jeffrey_Smith 12 Comments

At the root of any successful SEO campaign is keyword research. Keyword research is based on the analysis of underlying patterns aggregated from search behavior to assess relative keywords and phrases that consumers might use when looking for products and services such as your own. By mapping out which keywords have the highest yield to Read More