Tag Archives: SEO and OverOptimization

Is Google Shaking Down Paid Links?

Is Google shaking down paid links now more than ever? It seems that more and more sites are slipping from page 1 to page 3 or 4 in the SERPs (search engine result pages). What is one possible cause? The obvious conclusion… over-optimization!
What Does Over-Optimization Mean?
It means that you pushed too far with one of [...]

SEO and Marketing Techniques

Balancing the fine line between natural /progressive online marketing techniques, SEO and over optimization are real concerns for businesses pushing the envelope of relevance.
On one hand, there is competition with varying degrees of concern for risk vs. reward. On the other, if your website approaches an aggressive ranking environment like Dudley Do Right, then you [...]

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