SEO is Great, But What Happens Next?

in Web Resources by Jeffrey_Smith 3 Comments

The natural assumption is that SEO involves just choosing a few keywords, making a few changes and presto, your website magically appears in the top 10 results (preferably in the top 5 results). You've Got Traffic, Now What? Although the notion is admirable, the reality is, each keyword represents one piece of the semantic pie Read More

SEO is Great, But Conversion is Even Better!

in SEO Marketing by Jeffrey_Smith 4 Comments

The opening statement of this title is simple and direct, and having laid the groundwork, the next paradigm to shift is that SEO in addition to any form of internet marketing you engage, should pay for itself. Getting consumers to engage your website is not a liability or expense but rather a necessity regardless of Read More