Today’s SEO tip is a link building strategy based on how to promote keyword stemming (ranking a page for multiple keywords). Specifically this tactic pertains to anchor text selection and execution. Keep in mind, Google ranks pages not websites, hence the more authoritative a page is (based on other internal pages and links or deep [...]
A few years ago link building was the rave of the day and probably the single most used and abused SEO strategy – people were swapping links, buying links, selling links, and breathing links. And for good reason – the majority of the search engines tended to award the websites that had most backlinks, no [...]
Is there a magic SEO bullet for link building or building the proper quality, theme, volume or type of links? Not necessarily, but having a solid strategy and series of tactics at your disposal never hurts when applying the “think before you link” motto. Whoever said links are not important for search engine optimization are [...]
April 26, 2010 – 12:18 pm
The purpose of this document is to (a) identify the various types of links (b) calculate their impact on search engine rankings and (c) provide an overview of the various metrics and link types to create a protocol for SEO best practices. Which types of links are effective for SEO and why? Link building and [...]
Have you ever wondered why trusted links are better for SEO than untrusted link neighborhoods for securing a stable search engine position? Link neighborhood directly correlates to the company you keep online and each link distinctly carries its own equivocal weight in search engines. If you have invested a significant amount of time, energy and [...]
As a great blogger once said, in the world of SEO, content is king. And, one of the most efficient methods of adding content to a site is through a blog. Daily posts on a blog will not only steadily increase the amount of content on your site, but it will also provide a resource [...]
Just like getting in on the ground floor of any opportunity makes perfect sense, when it comes to link building and SEO, things are no different. In fact, there is nothing like aged links from relevant sources to separate your website from the hordes of competitors who are vying for the same SERP (search engine [...]
January 11, 2009 – 10:39 am
Search engine optimization (SEO) embraces multiple facets to produce viable shifts in rankings for specific keywords for the website in question. One of those facets is link building (a metric that uses link popularity and the authority of the referral to dictate a pecking order). We all know SEO and positioning are important, but what [...]
November 23, 2008 – 10:02 am
With the various seasons of change that apply to SEO and link building, one thing is certain, some SEO methods and techniques will continue to work, and others, simply will not. In the constant battle to regulate quality control, Google, Yahoo and other search engines have raised the bar pertaining to standards when gauging the [...]
October 30, 2008 – 8:56 am
When it comes to SEO & link building, there are so many factors to equate that it’s difficult to communicate with clients the direct impact of how a link will be measured after indexing. Links come in many shapes and sizes, internal, one way, reciprocal, editorial or contextual, etc. Not that we are laying claim [...]