Is SEO a Moving Target?

in SEO by Jeffrey_Smith 5 Comments

Is SEO a moving target or are you simply shooting blanks in the dark? It’s no surprise that for those of you trying to get your site ranked that you’ve discovered that SEO is “subject to change” and often on a daily or weekly basis. Ready, Aim, Fire! From Florida updates to Panda maulings, despite Read More

Create Content With Purpose!

in SEO Basics by Jeffrey_Smith 3 Comments

Today’s topic is creating content with purpose (adding fresh content on your website) which serves a dual purpose for SEO and user engagement. Both are equally important and necessary in the grand scheme of the evolution of your website. Create Content With Purpose The first short-term purpose is to generate a surge of present-tense traffic. Read More

SEO & Natural Language Discrimination By Semantic Analysis

in SEO by Jeffrey_Smith 3 Comments

As smart as Google is, their search engine uses an algorithm based on natural language and the relationships or connectivity of semantic occurrences (otherwise known as shingles, i.e. groups of words or phrases) to ascertain context. Semantic Connectivity These semblances, e.g. relationships are the fabric of relevance and intent and represent the convergence of allowing Read More