10 SEO Tips to Start an SEO Campaign

in SEO Tips by Jeffrey_Smith 10 Comments

Since there are clearly defined steps in an SEO campaign, following an SEO blueprint is one way to keep on track and maximize results. This effectively is known as taking SEO from theory to practice and placing concepts into actions so you can track, assess and refine results. 10 Steps to Successful SEO Campaigns Assessing Read More

Dealing with Link Loss

in SEO by Jeffrey_Smith 5 Comments

65% of competitive keywords are captured as a result of superior on page optimization. Its not always the off page optimization that is the deciding factor.  Dealing with link loss in this context does not imply losing links from external sites linking to yours, but rather the link equity squandered from sub optimal on page Read More

Simple SEO Tips for Keyword Research

in SEO Videos by Jeffrey_Smith 4 Comments

There is nothing worse than targeting the wrong keywords using SEO, only to determine that the phrase you rank #1 for was a waste of time. Of the various species of keywords such as (1) educational (2) commercial (3) tangential or (4) targeted, if they lack commercial intent or rather conversion value, then use these Read More

SEO Tips for the Google Mayday Algorithm Aftermath

in Ping.fm, SEO Tips by Jeffrey_Smith 3 Comments

If you spend as much time analyzing the SERPs (search engine result pages) as we do for the purpose of proactive SEO planning, you are bound to catch patterns or ranking anomalies which can provide insight into Google’s constantly evolving search engine algorithm. Getting Back on Track After the Google Mayday Aftermath If a few Read More

SEO, Syndication and Social Media

in Ping.fm, SEO by Jeffrey_Smith 19 Comments

There are 3 nodes of relevance to integrate holistically into an internet marketing campaign to ensure a healthy, robust online presence; those nodes or rather prerequisites are SEO, Syndication and Social Media. SEO, Syndication and Social Media While these nodes of relevance are interdependent, each works much like a stool with three legs, one without Read More

SEO Tips to Give Stuck Pages a Push

in SEO Tips by Jeffrey_Smith 9 Comments

How many layers deep are you linking for your websites link building campaign? You often hear about the various tiers of optimization and the types of SEO tactics used by many to create link diversity, but how deep do you link (from site to site), how often and to which pages? Just in case your Read More

SEO Tips to Find Affiliate Marketing Opportunities

in SEO Tips by Jeffrey_Smith 32 Comments

After you have found a niche and want to determine who the Super Affiliates are, there are a number of extremely simple SEO techniques you can use to find out which offers, competitors and/or referrer sources are worthwhile to pursue. 3 Simple SEO Tips to Find Affiliate Programs Applying Commercial Tact It’s not like your Read More

Google SEO: SEM Rush, Xenu, Analytics and Webmaster Tools

in SEO Tips by Jeffrey_Smith 16 Comments

Google Analytics and Google Webmaster Tools are a storehouse of data which can be used for search engine optimization. However, when combined with a few other stellar SEO tools creates a winning combination for data-mining your own historical benchmarks to facilitate tangible KPI’s (key performance indicators) and ROI thresholds for future keyword and conversion conquests. Read More

SEO Marketing: Social Structure and Scalability

in SEO Marketing by Jeffrey_Smith 6 Comments

From the perspective of SEO, each domain requires a different type of tact, depending on where it is in the cycle of developing authority. However, SEO is only one channel or traffic source. To transcend, you need social appeal and scalability. SEO Marketing, Authority and Scalability Nexus – Marketing Meets The Economy of Scale Keep Read More

Google Founder Sergey Brin on Search, Google, and Life

in SEO Videos by Jeffrey_Smith 1 Comment

I believe as an SEO, we often have the tendency to get “to caught up” chasing search engine algorithms and phantoms in an attempt to reverse-engineer ripples and effects rather than quantifying the causes that created them. This is why today, I would like to share something simply brilliant by turning back the clock to Read More

Strategies from the SEO Playbook

in SEO by Jeffrey_Smith 5 Comments

While working on an internal document dubbed “The SEO Playbook” the question of which strategy is better, sub domains or sub folders?, flat site architecture or themed and siloed content? What follows is a peek from the SEO Design Solutions Playbook. Strategies from the SEO Design Solutions Playbook The strategy of employing sub domains or Read More