Tag Archives: Topical Relevance

SEO Tips to Theme Your Website

May 7, 2010 – 5:29 am

How themed is your website to appease both your target audience and search engines? From the two extremes, the first being “keyword cannibalization”, where the overlap in keyword use and abuse pushes far past the norm and the second, meaning that there is no structured topic, form or function whatsoever.
Having a themed topical thread throughout [...]

By Jeffrey_Smith | Posted in SEO Tips | Also tagged , , , , , , | Comments (6)

Website Authority: Editing Content for SEO Value

November 28, 2008 – 6:55 pm

Since the topic of reviving old content was brought up earlier today (from linking to a post from the past), I thought it was only fitting to dig into the SEO archives again to harvest yet another opportunity to drive home a point.

Can Editing Your Pages Produce Organic Rankings?
A website is a work in [...]

By Jeffrey_Smith | Posted in Mini-Blogs | Also tagged , , , | Comments (11)

Unique Search – Targeting Semantic Root Phrases and Keywords

November 14, 2008 – 8:49 am

There is a saying we throw around the office, target the root and devour the low hanging fruit. Simply put, low hanging fruit (keywords with high conversion and low competition) are one of the best kept secrets of SEO.

There are more keywords under the surface than their are keywords revealed.
-Jeffrey

By Jeffrey_Smith | Posted in SEO Basics | Also tagged , , , | Comments (5)

Developing Topical Link Weight using Internal and External Links

May 14, 2008 – 9:52 am

Understanding link weight, topical relevance and the power of optimizing internal and external links is a crucial component of SEO. Assessing how and why a site occupies multiple top 10 positions is not difficult to determine, if you know how and where to look.

In fact, you can essentially assess how and why a site is [...]

By Jeffrey_Smith | Posted in Link Building | Also tagged , , , , | Comments (44)

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