Tag Archives: Using 301 Redirects for Rankings

Consolidating On Page SEO with Content, Navigation and Links

May 20, 2010 – 7:17 am

The first and most powerful source for SEO and rankings is your own website.
A website deploying topical content, tiered site structure (keeping hops to 3 or less for critical pages) as well as using a definitive navigation schema to maximize internal islands of content is a real contender when coupled with deep links from authoritative [...]

By Jeffrey_Smith | Posted in How To Reference Material | Also tagged , , , , , | Comments (5)

SEO Tips for Retooling Legacy Content

April 12, 2010 – 6:39 am

Disrupting the trust a website has can be catastrophic to SEO. For example, if you have aged legacy content in a website that is indexed, then that page is contributing to some metric which is passing value within your website.
The only exception is a completely orphaned page (with few inbound or outbound links) which is [...]

By Jeffrey_Smith | Posted in SEO Tips | Also tagged , , , , | Comments (9)

Sacrificing Content for Relevance using SEO

November 5, 2009 – 8:22 am

Sometimes you have to “make sacrifices” to keep your website lean, relevant and mean. Every time you add content to your website, the global term weights shift within that site which could either (a) steer the site off topic by diffusing the underlying structure of the sites semantic relevance or (b) improve or decrease rankings [...]

By Jeffrey_Smith | Posted in Search Engine Optimization | Also tagged , , , , , | Comments (2)

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