in Web Resources by Jeffrey_Smith

Here are a few tantalizing tidbits of trivia for visual types who enjoy contrast and comparison courtesy of BusinessMba.org called Google: Behind the Numbers.

Aside from the glaring monetization prowess of “The Digital Juggernaut” known as Google, just remember “your clicks equate to revenue”.

Let’s take a peek behind the numbers from Google’s 2010 profits to answer any questions about how profitable search as a viable business model is.

Google Behind The Numbers
From: BusinessMBA.org

From Humble Beginnings to Market Dominance

Who would have thought that two college students (Sergey Brin and Larry Page) attending Stanford University 14 years ago would create a content-devouring search engine that re-purposes crawled content (yours and mine) and then makes (others) competitors or yourself bid on related keywords using display / pay per click (PPC) advertising or SEO in the interests of commercial intent / “relevance” would grow to such epic proportions.

Fact: “88% of online search dollars are spent on paid results, even though 85% of searchers click on organic results”

– Vanessa Fox, “Marketing in the Age of Google”, May 3, 2010.

In closing, I believe Google is one of the most brilliant and profitable websites (that wrapped an empire around itself) ever created. But the double edge sword is, Google also has their own agenda!

At the end of the day, what will they do with their power and wealth to make the world a better place?

With power comes responsibility and while Google has an 80% stake in search / market share, perhaps Google could think less about “making others conform to their terms of service” or “penalizing them” if they fail to comply and more about giving back to those whose content they are overtly “borrowing” and leveraging for the sake of profit.

And a profitable market it is indeed, as we can see above… Share your thoughts below or pass this along to others if you enjoyed it. 

Read More Related Posts
SEO Transcends Techniques
When pondering a simple question, what is SEO? and is it just a bunch of tactics or techniques, this is what came to mind... SEO is many things, but it is ...
READ MORE
SEO Web Design Revisited
Its time to bring back the timeless concept of "superb design" ; the synergy of fusing SEO, web development and web design to appease search engine spiders with proper content, ...
READ MORE
SEO Wisdom - If you only knew then, what you know now!
Often you hear people say, "if I only knew then what I know now", and how things would be different if I could have applied the pearls of wisdom from ...
READ MORE
Will the Real Google Search Results Please Stand Up!
In all seriousness with all humor aside, to say that the Google SERPs (search engine result pages) pale in comparison to their former stature of stability for those who were ...
READ MORE
How Big is Too Big?
Everyone talks about authority sites, but how big is too big when it comes to creating rankings? Where is the point where having too much content can cause a website ...
READ MORE
Which is Best? SEO, PPC, Branding, Lead Generation or Advertising
All things have their place and supplementing one in place of the other when is comes to SEO, SEM / PPC, advertising, branding or lead generation is not always the ...
READ MORE
Select the Page in Google Analytics to View
If you are trying to appease search engines and optimize your content through SEO, then why not look for insights from the trail they leave behind to reverse-engineer the way ...
READ MORE
Competitive Keyword Relevance Thresholds and the Conversion Funnel
Who says less competitive keywords don't convert? You need to know three things about SEO to get started (1) which keywords to target (2) how many competing pages are in ...
READ MORE
Market analysis is a necessary step for anyone considering SEO. You need to know (1) who the major players in a given industry are (2) what strategies they have at ...
READ MORE
Why SEO Transcends Tips, Tactics or Techniques
SEO Web Design Revisited
SEO Principles and the Wisdom of Applied SEO
Will the Real Google Search Results Please Stand
Authority Websites: How Big is Too Big?
Which is Best? SEO, PPC, Branding, Lead Generation
SEO Tips To Reverse Engineer Ranking Algorithms
SEO and Competitive Keyword/Relevance Thresholds
Market Analysis: How to Discover Your Competitors Keywords
SEO Ultimate Launches Premium Version Called SEO Ultimate+

About Jeffrey_Smith

In 2006, Jeffrey Smith founded SEO Design Solutions (An SEO Provider who now develops SEO Software for WordPress).

Jeffrey has actively been involved in internet marketing since 1995 and brings a wealth of collective experiences and marketing strategies to increase rankings, revenue and reach.

6 thoughts on “Infographic: How Profitable is Google?
  1. Hi there. Some of these allegations are pretty serious. Do you have any way to back them? I really am mostly interested in how Google repurposes content.

  2. @Miguel:

    What I was referring to is they are crawling pages (index,follow) and including them in search results (by the nature of the bots). Then, this hierarchy makes people compete to either (a) use SEO to get to the top or (b) use PPC to skip the line.

    The main benefit Google has is, the content they rank is not their own, it belongs to the web at large. They simply found a way to monetize if (with PPC and the display network)…

  3. Brian says:

    I have little doubt Google will start growing that mobile figure aggresively over the coming 12 months

  4. Great infographic! A lot to think about and lots of information to look into. Thank you.

  5. Gayan says:

    Hi Jeff!,

    Okay I have a bit of a problem. In Google Web master tools it says that I have “duplicated title tags”.

    For your consideration

    *. I have 4 main categories (GNU/Linux, Ubuntu, Downloads and Other) and I haven’t used any tags.

    And under each of these categories Web Master tools says that I have duplicate title tags (I frequently use both Ubuntu and GNU/Linux as categories for my individual posts) .

    Any tips for fixing it?

    Thanks mate.

  6. Very interesting article, Amazing to see these numbers with Google

    thnx

Comments are closed.