Here are a few tantalizing tidbits of trivia for visual types who enjoy contrast and comparison courtesy of BusinessMba.org called Google: Behind the Numbers.
Aside from the glaring monetization prowess of “The Digital Juggernaut” known as Google, just remember “your clicks equate to revenue”.
Let’s take a peek behind the numbers from Google’s 2010 profits to answer any questions about how profitable search as a viable business model is.
From Humble Beginnings to Market Dominance
Who would have thought that two college students (Sergey Brin and Larry Page) attending Stanford University 14 years ago would create a content-devouring search engine that re-purposes crawled content (yours and mine) and then makes (others) competitors or yourself bid on related keywords using display / pay per click (PPC) advertising or SEO in the interests of commercial intent / “relevance” would grow to such epic proportions.
Fact: “88% of online search dollars are spent on paid results, even though 85% of searchers click on organic results”
– Vanessa Fox, “Marketing in the Age of Google”, May 3, 2010.
In closing, I believe Google is one of the most brilliant and profitable websites (that wrapped an empire around itself) ever created. But the double edge sword is, Google also has their own agenda!
At the end of the day, what will they do with their power and wealth to make the world a better place?
With power comes responsibility and while Google has an 80% stake in search / market share, perhaps Google could think less about “making others conform to their terms of service” or “penalizing them” if they fail to comply and more about giving back to those whose content they are overtly “borrowing” and leveraging for the sake of profit.
And a profitable market it is indeed, as we can see above… Share your thoughts below or pass this along to others if you enjoyed it.
Read More Related Posts
Search Engine Optimization (SEO) is all about layering processes over time. Often we receive calls from prospects who (a) want to rank for the most competitive keywords and (b) do ...
While I would love to say that there is a definitive SEO Magic Bullet, much to my dismay, and the dismay of millions seeking first page results, there isn't.
While SEO ...
Avoiding Google’s supplemental index in the first place is a whole lot easier than trying to get your pages out of it once they lose SERP (search engine result page) ...
First, the question; why is eliminating duplicate content important to SEO? The answer is predicated on the conditions that are promoted if duplicate content is allowed in place of a ...
While providing an SEO consultation a few days ago, the client had a severe problem with bleeding ranking factor from using recurring elements of navigation on the sidebar of their ...
There are 3 nodes of relevance to integrate holistically into an internet marketing campaign to ensure a healthy, robust online presence; those nodes or rather prerequisites are SEO, Syndication and ...
Use Compelling Tags for All of Your Pages
1) The tags you use to describe something give it legs online and the ability to rank or tank in search engines. Use ...
The difference between zero and hero online can boil down to if your website is optimized properly for the terms most searched in your industry. With 70 % of the ...
This simple SEO Tip shows you how you can use wildcard * search operators to “fill in the blanks” and show you the money based on commercial queries and their ...
Is there such a thing in SEO as the off-page inbound link sweet spot? Meaning, finding the tipping-point for inbound links per URL, per keyword…
Based on our heuristic testing, absolutely! ...
SEO Requires Planning and Patience
There is No SEO Magic Bullet!
SEO Tips to Increase Indexation
Using .htaccess for 301 Redirects, SEO and More
SEO Navigation Tips for Websites
SEO, Syndication and Social Media
5 Things Seo Companies Won’t Tell You
Go from Zero to Hero with Seo Web
SEO Tips: How to Use Search Queries for
Where Is The SEO Backlink Sweet Spot?