in SEO Resources by Jeffrey_Smith

Target Keywords Within ReachThere is something to be said about targeting terms and keywords that are within your reach. Not that wishful thinking does not have its place, but before you embark on a year long keyword conquest, make sure you understand what it takes to land a top 10 result (and maintain it) for a competitive keyword.
Are Your Targeting Keywords Within Your Reach?, by SEO Design Solutions.

Assessing Where You Are

For most, SEO comes down to budget and chronology. When you start pursuing a keyword matters and just how you go about it all have an impact on the reaction the algorithm returns. Although resources matter, never overlook the power of ingenuity and prowess in chipping away at a competitive phrase.

What to Expect

If you have a new site, the likelihood of your content having the appropriate indicators may be bleak, however this should not discourage you from picking up some low hanging fruit along the way.

Compare a Like to a Like, Measure Success in Relative Stages

Perspective is everything, how you measure the impact of your site is through relevant traffic and sales conversion. Instead of comparing your website to the leading site in the industry (who obviously is holding down the most competitive keywords) instead use another metric to categorize a successful SEO campaign.

For example, the ability to amass thousands of long-tail keywords or “phrases that have less competition typically containing more than 3 words” is a great way to set the stage and groom your sites profile for bigger and better targets for keywords.

Build a Natural Link Profile

The concept of managing link weight and creating a conducive link profile for your site, based on how themed it is (if it has a topic or not), how well the site architecture is built (to reinforce itself) all play a part in the saga. However, in this instance it is more about off page SEO than on page SEO factors.

Use a Wide Array Of Keywords

The idea here, to gain multiple rankings is to mix things up. Target keywords that are attainable, but always keep your eye on the prize. Depending on how aggressive the competition is, how Google and other search engines see your site (as an authority or a new entrant), the link popularity your pages have and how useful your content is, will determine just how fast you climb the ladder to the helm of a keywords root.

Once you target the root, any phrase that stem from it (so long as your site synergy is present for those phrases) are all within the scope and range of a valid SEO effort.

Depending on the phrase, acquisition can occur within the time frame of a few days to several months, the key here is to always keep producing more relevant content around a related theme and pursuing each keyword as its own unique project until a suitable ranking is produced. Managing multiple keywords obviously requires more resources to execute and track, however the results they produce and how they impact the bottom line should be apparent with data from analytics.

With keywords, it boils down to time, energy and focus and the ability to take direction from the signals search engines provide to fine tune your sites on page and off page factors to perfection (or at least into the top 5 search results). 

Read More Related Posts
Choosing the Right Keywords for Commerce
Keyword research is the first step in any SEO (search engine optimization) campaign. This is the phase where you compile various critical keywords based on your vertical market, competitors, trend ...
READ MORE
How SEO Really Works!
SEO involves a combination of on page and off page factors which produce a distinct effect (a higher ranking for specific exact match and broad match shingles). Therefore, instead of ...
READ MORE
Google Optimization: Using Search Operators
The underlying premise of SEO suggests that you understand the task at hand when it comes to outranking the other 999 entrants for any given keyword. Google stops indexing a particular ...
READ MORE
SEO and Deep Linking
Most pages in your site are limited to being placeholders due to lack of external link weight. After your internal links are SEO friendly, it’s time to shift the focus ...
READ MORE
SEO, Advertising, Automation and Ethics
The line of moral turpitude is what precludes one webmaster from embellishing on another persons property for financial gain. There is a fine line between SEO, Parasite SEO, Advertising and ...
READ MORE
Did Google Update Page Rank in June 2009?
For those of you unaware of the premise, search engines utilize multiple indices simultaneously to assign relevance to specific term weights, sort data, assess connectivity or assign structure to data. The ...
READ MORE
SEO Tips for Website Architecture
What is the SEO threshold for a keyword when you need to add multiple layers of related content or amend the website architecture to embrace it as part of the ...
READ MORE
20 SEO Tips for 2010
Below are 20 SEO Tips for 2010 as a stocking stuffer from SEO Design Solutions to kick off the new year in style. It's no secret that SEO involves granular ...
READ MORE
SEO Web Design and Principles of Usability
The value of SEO Web Design isn't just about content, code and calculations; like the quantity of list anchors, the content to link ratio, W3C Compliance or the intricacies of ...
READ MORE
SEO Transcends Techniques
When pondering a simple question, what is SEO? and is it just a bunch of tactics or techniques, this is what came to mind... SEO is many things, but it is ...
READ MORE
Keyword Research is the Key to E-Commerce
How SEO Really Works!
Google Optimization: Using Search Operators
SEO and Deep Linking
The Difference Between SEO, Web 2.0 and Advertising
SEO, Multiple Indices and a Reorder of Relevance
SEO Tips for Website Architecture
20 SEO Tips for 2010
SEO Web Design and Principles of Usability
Why SEO Transcends Tips, Tactics or Techniques

About Jeffrey_Smith

In 2006, Jeffrey Smith founded SEO Design Solutions (An SEO Provider who now develops SEO Software for WordPress).

Jeffrey has actively been involved in internet marketing since 1995 and brings a wealth of collective experiences and marketing strategies to increase rankings, revenue and reach.

13 thoughts on “Targeting Keywords Within Your Reach
  1. thanks alot..you provided very useful information.it is very very beneficial for me. thank you .

Comments are closed.