How to SEO: Off Page Optimization Tips

in SEO Resources by Jeffrey_Smith 57 Comments

Today I would like to share a brief off page SEO technique that allows you to (1) secure a specific keyword in the SERPs as well as (2) promote keyword stemming naturally over time. How To SEO: Off Page SEO Tips When you consider the ranking factors that influence a website on a page by Read More

Implementing Uncommon SEO Metrics

in SEO Resources by Jeffrey_Smith 5 Comments

Have you ever wondered about the not so obvious SEO metrics that leave you scratching your head trying to figure out how someone managed to acquire a one box (site wide links) or #1 position for a competitive keyword and the keyword is nowhere on the page whatsoever? Then perhaps the following post will provide Read More

SEO, RSS and The Power of Syndication

in SEO, SEO Resources by Jeffrey_Smith 18 Comments

Aside from SEO (Search Engine Optimization), which delivers a different type of traffic, RSS feeds (RSS stands for really simple syndication) have the ability to broadcast your message very similar to a press release to attract a broader array of prospects to peruse your content, products or services. SEO, RSS Feeds for News and Syndication Read More

10 Tactics for Top 10 Rankings

in SEO Resources by Jeffrey_Smith 2 Comments

In the spirit of the old top 10 list, here are some of the top SEO tactics we use to topple top 10 rankings… 10 Tactics for Top 10 Rankings Domain Level Domination Content, Title and Tag Ranking Strategy CMS Systems, Topical Relevance and Internal Linking Concentration of Links to Interior Pages or Deep Linking Read More

Google Optimization – Using Webmaster Tools to Assess Links

in SEO Resources by Jeffrey_Smith 9 Comments

In the past I have hinted about the importance of applying SEO to website architecture and how many websites are overly dependent on the homepage for rankings, but what about actionable intelligence that you can apply on a granular level. If you ever wanted to know how to use Google Webmaster Tools to assess internal Read More

Is SEO Like Real Estate?

in SEO Resources by Jeffrey_Smith 8 Comments

With so many analogies to select from, drawing parallels across multiple industries to describe specific aspects of SEO often aids the process of elaborating similar concepts. Today’s analogy for search engine optimization is real estate and the parallels between websites, location (offline and online positioning) and properties. With SEO, keywords are the equivalent of agents Read More

How SEO Really Works!

in Link Building, SEO Resources by Jeffrey_Smith 9 Comments

SEO involves a combination of on page and off page factors which produce a distinct effect (a higher ranking for specific exact match and broad match shingles). Therefore, instead of topically breezing over them in vague reference, let’s dig deeper into how search engines work and how you can craft your content, topical theme and Read More

SEO and Content Management

in SEO Resources by Jeffrey_Smith 5 Comments

Each page in your website represents another opportunity to funnel relevant traffic to your preferred landing page. A landing page is any page that contains the most relevant information on that topic, but how do you let search engines know which pages should rank for which phrases?, by using SEO of course. According to wikipedia, Read More

Targeting Traffic with Deep Links and Internal Linking

in Internet Marketing, Link Building, SEO, SEO Resources by Jeffrey_Smith 2 Comments

Competitive market intelligence (the availability or lack thereof) is where 90% of the battle for search engine positioning is won or lost in search engines. SEO is about opportunity and hard work, but without the right information, your website will only reach a fraction of its potential. Like most websites that rely too heavily on Read More

10 Search Engine Optimization Tactics

in SEO Resources by Jeffrey_Smith 5 Comments

Everyone wants to know how to dig in to competitive keywords using SEO to raise their rankings systematically. Well, today we share a series of well known tactics exercised by top SEO firms that get the job done. The process of word stemming, link weight and anchor text diversity for link building are fundamental tactics Read More

Creating Hybrid Staging Areas for Legacy CMS and Non SEO Friendly CRM Platforms

in SEO Resources by Jeffrey_Smith 13 Comments

After the fact SEO work-arounds create major challenges for websites entrenched with antiquated systems using CMS (content management systems) or custom CRM (customer relationship management) platforms for portals or e-commerce websites. I must admit, I am an advocate of SEO from the start and building the platform with an optimization goal in mind. However, often Read More

Search Engine Mannerisms

in SEO Resources by Jeffrey_Smith 3 Comments

When you constantly crawl thousands of search engine result pages daily (just to understand the behavior of cause / effect and the search engine algorithm) you start to notice the mood swings of search engine mannerisms which are the residual fragments, routines and traces the algorithm leaves behind. In light of all seriousness, following are Read More